Fox has agreed to acquire the streaming platform Roku in a deal valued at $22 billion, according to reports from CNN en Español, Reforma, and Proceso. The transaction will integrate the smart TV operating system and streaming hub into the Fox media portfolio.
- Deal Value: $22 billion.
- Payment Structure: A combination of cash and shares, according to Yahoo Finanzas.
- Market Reaction: Baird downgraded Roku to a “neutral” rating citing valuation concerns.
Terms of the Acquisition
Fox launched an offer of €19.1 billion in cash and shares to secure the platform, as reported by Yahoo Finanzas. Other outlets, including Proceso and Reforma, value the total operation at $22 billion. The deal allows Fox to take control of Roku’s ecosystem, which serves as the primary interface for millions of smart TV users globally.
Market Valuation and Analyst Response
The acquisition announcement coincides with a shift in analyst sentiment regarding Roku’s market price. According to Investing.com, the investment firm Baird downgraded Roku to a neutral rating. Baird cited the company’s current valuation as the primary reason for the downgrade.
